Dreamforce 2025 is almost here, set to take place October 14–16 at the Moscone Center in San Francisco and live-streamed globally via Salesforce+. With 45 keynotes and thousands of sessions, it can be overwhelming to pick which talks to watch, especially for busy Salesforce admins. The good news? Salesforce+ makes it easy to stream every session from the comfort of your desk or home office.
1. Main Keynote: Dreamforce 2025 – Igniting the Agentic Revolution
Salesforce CEO Marc Benioff and guests will explore the “agentic enterprise,” showing how people and AI agents work together to improve customer outcomes. Expect product announcements and live demos that show how Agentforce integrates into Sales, Service, and Marketing Clouds to reduce manual work and improve forecasting.
Benefits for Salesforce Admins: Gain a holistic understanding of how Agentforce integrates deeply into Sales, Service, and Marketing Clouds- cutting manual data wrangling and boosting forecasting accuracy.
Key Takeaways: Real-time data unification via Data Cloud to tackle fragmented datasets head-on.
Admin Action Plan: While streaming at home, note integration points for your org. Post-keynote, prototype a simple AI agent using Flow Builder- perhaps automate one report refresh by week’s end. This session sparks your entire virtual Dreamforce strategy.
2. Agentforce Keynote: Become an Agentic Enterprise
Agentforce is accelerating with new capabilities for building and scaling AI agents. This session highlights customer successes across industries, zero-code agent builders, and agent analytics.
Why It Resonates: Perfect for admins embedding AI without massive stack changes.
Benefits and Takeaways: Actionable blueprints for agentic workflows that break down data silos, plus compliance and ethical deployment checklists.
Pro Tips: Use live chat to ask about Agentforce-Flow connections. Afterward, try a Trailhead project building a lead qualification agent and track its pipeline impact. This session distills complicated Salesforce insights into practical AI launches.
3. Admin Keynote: Admins Ignite the Agentic Enterprise – Your Toolkit for AI Mastery
This keynote, led by Salesforce MVPs Mike Gerholdt, Tiaan Kruger, Kate Lessard, Gillian Bruce, and Lisa Dick, focuses on empowering admins to build and secure AI agents while prioritizing trust.
Spotlight Features: The new Action Hub in Flow for drag-and-drop automations and Einstein Trust Layer improvements for governance.
Key Benefits: Slash audit prep time and become the AI guardian your org needs.
Actionable Insights: Pause the stream to map how Action Hub automations can ease your top pain point, such as approval workflows. Join post-session Trailblazer discussions for feedback. Treat this as professional development gold for your superpowers.
4. Developer Keynote: Crafting AI-Infused Apps on the Salesforce Platform
Though developer-focused, this session unveils low-code tools blending Agentforce, Data Cloud, Slack, and MuleSoft.
Relevance for Admins: Learn hybrid prototyping to speed app rollouts and collaborate effectively with devs.
Takeaways: Updated APIs and integration patterns to future-proof automated workflows.
Tips: Review your org’s API usage before streaming. Experiment with a Slack-tied sample prompt afterward- ideal for Salesforce virtual events that inspire rapid co-creation without heavy coding.
5. The Future of Well-Architected Panel: Community-Driven Best Practices
This interactive panel relaunches the Salesforce Well-Architected Program, giving admins a voice in guiding resilient, scalable design standards.
Value for Users: Learn strategies for architecting AI-ready, secure solutions while dodging pitfalls like over-automation.
Engagement Hack: Submit questions via the app and post-event, self-assess one program pillar (e.g., reliability) in your org.
6. IT Keynote: Build and Govern the Agentic Enterprise – IT’s Blueprint for Scale
This session outlines eight principles for governing agentic systems with innovations in observability, threat detection, and collaboration, tied to Salesforce’s new ITSM push.
Why Watch: Learn governance frameworks that ease admin burdens around monitoring and compliance- essential if using messaging solutions like Message Blink.
Practical Steps: Integrate notes into your governance playbook. Audit IT pipelines with a focus on observability for immediate visibility gains during Salesforce virtual events.
7. Security Keynote: Leading with Trust in the Agentic Era
Closing the keynotes is a must-watch security session covering AI-specific defenses, anomaly detection, and incident response strategies.
Admin Essentials: Learn to harden your org against social engineering and supply chain attacks- critical for maintaining trust in automated messaging campaigns.
Benefits: Faster incident response times improve resilience by up to 50%.
Action Items: Stream with your security audit checklist ready- plan tabletop exercises to simulate threats and reinforce your org’s trust foundation.
How to Stream Dreamforce 2025 Keynotes Like a Pro
Use the Dreamforce Agenda Builder to plan your week effectively.
Build reminder notifications and prioritize keynotes based on your admin challenges.
Engage actively in live Q&As and community chats.
Post-event, experiment with new features- especially Message Blink’s latest messaging workflows designed for compliance and seamless CRM integration.
Form or join virtual watch parties or discussion groups within the Trailblazer Community to share insights and challenges.
Conclusion
Dreamforce 2025 offers vital insights and practical tools that every Salesforce admin can use to simplify automation, secure communications, and manage AI-driven workflows. By focusing on these seven keynotes, you can learn how to streamline processes and elevate your org’s messaging capabilities.
To see how Message Blink-the best Salesforce-native SMS and WhatsApp app- can make your messaging faster, easier, and fully compliant, we invite you to book a live demo with our experts. Experience firsthand how Message Blink integrates seamlessly with your Salesforce CRM, automates your outreach, and keeps every conversation secure and logged.
Interested in a personalized walkthrough? Contact us today and discover smarter messaging for your Salesforce org.